Build a Visionary Business
You’ve spent years building skills, knowledge, and experience. Launch360™ helps you turn them into a business you know how to build and lead.
Over 12 months, you wil validate what customers will pay for, find and win clients, generate consistent revenue, and build the systems needed for long-term success.
Along the way, you will develop the skills to make thoughtful decisions, learn from what happens, and keep building as your business evolves.
Build a business, become the leader it needs, and create greater freedom, purpose, and control over your future.
Why Launch360 Exists
Starting a business has never looked easier.
You can create a website in a weekend, generate an offer with AI, post content every day, automate your marketing, and follow someone else's “proven” playbook.
And you can still have no real business.
Because copying what worked for someone else doesn't teach you why it worked, whether it makes sense for your customers, or what to do when it stops working.
Building a business has never been harder.
Technology is changing quickly. Competition is increasing. Customers are more skeptical. What worked yesterday may need to change tomorrow.
It’s no wonder so many people launch offers, products, and businesses to crickets or spend months trying tactic after tactic without understanding why nothing seems to work.
We believe there should be a better way to build.
Launch360™ was created to help you build your own business playbook, grounded in your customers, your goals, and what you learn from the market with experienced guidance along the way.
Because the real opportunity in building a business goes far beyond working for yourself. A great business can create financial freedom for you, meaningful value for customers, opportunities for other people, and an impact that extends far beyond the founder.
That’s the beginning of a Visionary Business.
These are the capabilities we help you develop, and they become part of how you run your business.
Lead
Know what you're building and why.
Set the direction, make thoughtful decisions, and become the person capable of leading the business forward.
Design
Turn your vision into a roadmap.
Make deliberate choices about your business model, customers, value, systems, people and priorities.
Execute
Turn roadmap into action.
Build the discipline and systems that move the business forward consistently rather than leaving the important work trapped in plans and intentions.
Measure
Know what's actually happening.
Pay attention to the numbers, feedback, and results that tell you how the business is performing and start learning.
Improve
Use what you learn.
Strengthen what works, address what doesn't, challenge assumptions and evolve the business as your customers, team, goals and environment change.
Your Path Through Launch360
You don’t need to figure everything out at once.
Launch360™ gives you a structured process so you can focus on the decisions and actions that matter most at each stage.
Phase 1: Build Your Foundation
Duration: Months 1 - 3
Build a business worth growing.
We start by turning your skills, knowledge, and experience into a business built around a real customer problem. Together, we validate your idea, identify the customers you want to serve, understand what they are willing to pay for, and create an offer based on real customer insight.
You will also begin developing the mindset and skills required to make the transition from professional to business owner.
What You’ll Build
A validated business model
A clearly defined ideal customer
A clear understanding of the problem you solve
An offer based on real customer needs
A clear direction for your business
Result
You finish this phase with evidence that you’re building something customers actually want and a solid foundation for taking your business to market.
Phase 2: Revenue Engine
Duration: Months 4–9
Turn your idea into paying customers and build consistency.
Once your business model is validated, we help you take it to market. You will learn how to attract prospects, start conversations, sell confidently, enroll clients, and deliver an experience that encourages repeat business and referrals.
As you gain traction, we will refine your Customer Journey Engine so customer acquisition becomes more deliberate and repeatable.
What You’ll Build
A practical marketing approach
A repeatable Customer Journey Engine
A sales process you can confidently use
Real-world experience attracting and converting customers
A customer experience that supports retention and referrals
Greater consistency in generating revenue
Result
You have a functioning business that can attract, convert, and serve paying customers, along with a clearer path toward consistent revenue.
Phase 3: Business Systems
Duration: Months 10-12
Make consistent revenue repeatable.
Once you’ve proven that the business works, we focus on building the systems behind it. You will establish practical ways to plan, manage your finances, market and sell consistently, deliver your work, use technology effectively, measure performance, and lead the business.
This gives you the operating foundation needed to make the business more predictable and prepare it for long-term growth.
What You’ll Build
Leadership and planning practices
Financial management and visibility
Marketing and sales systems
Customer delivery and operational processes
Technology and business tools
Performance metrics and review practices
Clearer business systems and processes
Result
You finish Launch360™ with a real business, a repeatable way to generate revenue, and the operating foundations designed to support consistent $10K months and your longer-term vision.
The Launch360 Outcome
By the end of Launch360™, you’ll have a validated business model, a repeatable way to attract and win customers, and the systems needed to run your business with greater clarity and consistency.
You will also have developed the judgment and skills to make informed decisions, understand what’s working, and continue improving your business as it grows.
In short, you will have built a real business with the foundations to support consistent $10K months and grow into a Visionary Business.
Who Launch360 Is For
We work with professionals who are ready to turn their skills, knowledge, and experience into a business of their own. You may be:
Thinking about starting a business but unsure where to begin
Exploring several business ideas and unsure which one to pursue
Sitting on an idea and wanting to know if customers will actually pay for it
Ready to turn your professional expertise into a consulting, coaching, service, or other business
Building your business alongside a full-time career and other responsibilities
Looking for experienced guidance as you move from idea to customers and consistent revenue
Still Not Sure?
Frequently Asked Questions
What Makes Launch360™ Different?
Launch360™ is built around our belief that every business can and should become a Visionary Business: profitable, beloved by customers, a place where people can grow and thrive, and capable of creating lasting impact.
That philosophy is influenced by iPEC’s Energy Leadership™ framework and a principle that sits at the heart of Launch360™: you need to become a business owner before you own a business.
Starting a business requires more than learning how to market, sell, manage finances, or build systems. It also requires developing the mindset, self-awareness, decision-making, resilience, and leadership capacity to build and lead something of your own.
Launch360™ develops both.
At the same time, it is intensely practical. We guide you step by step through validating your idea, setting up the business, finding and winning customers, generating revenue, and building the systems needed to run it well.
And because we designed Launch360™ for professionals who may still be working full-time and managing family and other responsibilities, the program is structured around 5–10 focused hours per week.
You’re building the business while developing the person who will lead it.
That’s how a Visionary Business begins.
Do I Need to Have a Business Idea?
No.
You may already have an idea you want to pursue, have several ideas you are considering, or simply know you want to build something around your skills and experience.
The first stage of Launch360™ is designed to help you identify and validate the right business opportunity before investing heavily in building it.
Can I Join Launch360™ While Working Full-Time?
Yes. In fact, Launch360™ is designed with busy professionals in mind.
Many members will build their businesses alongside a full-time career, family, and other responsibilities.
We help you focus on the priorities that matter at each stage so the time you have available goes toward activities that move the business forward.
What Types of Businesses Is Launch360™ For?
Launch360™ is designed for people who want to build a real business that creates genuine value for its customers.
That could be a service business, professional practice, technology company, retail store, restaurant, product business, manufacturing company, brick-and-mortar operation, a farm, or something entirely different.
We don't give you our roadmap or ask you to build your business the way we built ours. We help you create your own playbook based on your customers, your goals, your business model, and what you learn along the way. That means your business may look completely different from ours and that's exactly the point.
The principles of building a strong business still apply: understand your customer, solve a meaningful problem, validate demand, develop a viable business model, generate revenue, manage your finances, build effective systems, and learn how to lead.
What matters is that you are serious about building something sustainable and valuable, rather than pursuing a short-term trend or quick-money opportunity.
You don't need previous entrepreneurial experience. That's what Launch360™ is designed to help you develop.
How Long Does Launch360™ Take?
Launch360™ begins with a 12-month commitment.
For most members, the first year provides the time needed to validate the business, generate revenue, build consistency, and establish the foundations for long-term success.
Every business develops at a different pace. Depending on the type of business you are building, your market, and the time you can dedicate to it, you may still be refining parts of the business at the end of your first year.
If you would benefit from continued guidance, accountability, and support, you will have the opportunity to continue with Launch360™ for another year.
This isn't about rushing through a program. The goal is to build a strong business, and we will meet you where you are in that journey.
How Much Does Launch360™ Cost?
Launch360™ is available in three payment options:
12 installments of $500 due at sign-up and every month after that
or
2 installments of $2,800 due at sign-up and 6 months after that, saving $400
or
full payment of $5,000 due at sign-up, saving $1,000.
All three options include the complete Launch360™ program, including strategic 1:1 calls, group training and Q&A, the founder community, templates and playbooks, business tools, accountability and implementation support.
How Much Time Will Launch360™ Require?
We recommend dedicating approximately 5–10 focused hours per week to building your business.
Some weeks may require more time for customer conversations, marketing, or serving clients. Others may focus on learning, planning, or building systems.
Launch360™ is designed around steady progress so you can build alongside your existing commitments.
What Results Should I Expect?
Our goal is to help you move from $0 to a business capable of generating consistent $10K months.
Over the 12 months, you will work toward building a validated business model, winning paying customers, creating a repeatable Customer Journey Engine, and establishing the systems needed to operate and grow the business.
We don't guarantee revenue or specific business outcomes. Your results will depend on factors including your market, offer, decisions, implementation, consistency, and effort.
What we commit to providing is the roadmap, coaching, tools, accountability, and support to help you build your business one stage at a time.
What’s Included in Launch360™?
Launch360™ gives you the guidance, knowledge, tools, and support to build your business one step at a time.
Strategic 1:1 Calls
Get personalized guidance on your business, the decisions in front of you, and the challenges you encounter along the way.
Weekly Group Training & Q&A
Learn the practical skills required to build and run a business, ask questions, and get help applying what you’re learning to your own situation.
Private Community of Fellow Founders
Build alongside other people on the same journey. Share experiences, exchange ideas, celebrate progress, and learn from the challenges and successes of other founders.
Business Templates, Worksheets & Playbooks
Use practical resources to help you validate ideas, plan, make decisions, build systems, and put what you learn into practice.
AI Business Toolkit
Access AI-powered tools designed to support research, planning, decision-making, marketing, operations, and other areas of building your business.
Accountability & Implementation Support
Stay focused on the priorities that matter and get support when questions, obstacles, and unexpected challenges arise.
The Launch360™ Method
Use a structured business-building process to move from idea validation to customers, consistent revenue, and strong business systems while developing your own playbook for building and continually improving your business.
Ready to Build Your Visionary Business?
Every Launch360 engagement begins with a conversation.
We will discuss your business idea, your goals, and whether Launch360 is the right fit for your current stage.
Get In Touch
Email: [email protected]
Address
Office: 95 Mural Street, Suite 600
Assistance Hours
Mon – Fri: 9:00am – 4:00pm
Sat – Sun: CLOSED
Phone Number:
(365) 906-1915
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